Top Social Media Sites
Facebook, YouTube, and Instagram – Are there any other social media sites you should use to grow your business on social media?
In short: yes.
And there are plenty of them.
You’ve probably never heard of other social networking sites on this list – even with hundreds of millions of users.
That’s a lot of potential customers.
From foreign giants to the next big thing, this list of top social networking sites will open your eyes to a new online world that you can use to promote your business.
The 14 largest social networking sites in the world
Before we get into the fun stuff, here is a list of the top 14 social networking sites by 2021 and they count by the number of active users every month:
Top Social Media Sites
- Facebook – 2.80 Billion
- YouTube – 2.30 Billion
- Whatsapp – 2 Billion
- Message – 1.3 Billion
- Instagram – 1.074 Billion
- Tumblr – 327 Million
- Reddit – 430 Million
- Twitter – 330 Million
- LinkedIn – 303 Million
- Snapchat – 433 Million
- Viber – 260 Million
- Pinterest – 450 Million
- Conflict – 250 Million
- Telegram – 500 Million
For the most part, the world’s leading social networking sites are one of two groups: East and West.
Therefore, for the purposes of this article, we will look at Western social media sites first before focusing on the rapidly expanding Eastern social media sites.
The top 15 sites for Western Social Media to consider for your business
By 2021, there are many communication centers available in the West. But which ones have the most users and which ones are best suited to your social media marketing needs?
Here are 14 top Western social media sites by 2021 that you can consider for your business.
1. Facebook – 2.80 Billion Monthly Users
Facebook is the largest social networking site in the world with over two billion regular users.
To put it bluntly, that is the third person in the world.
You’re crazy, aren’t you?
But they are not the only people using the platform. There are over 65 million businesses using Facebook business Pages.
Also, there are over six million businesses that use Facebook advertising.
As the world’s leading social networking site, Facebook is a safe bet for any business looking to increase sales through eCommerce advertising.
Whether you sell women’s clothing or makeup equipment, you’re sure to find your target audience on this social media platform.
2. YouTube – 2.30 Billion Monthly Active Users
YouTube is the second-largest social networking site with more than two billion users watching over a billion hours of video every day.
Thankfully, that is not a million hours of cat videos.
Today, YouTube abounds in quality content from independent creators and brands that use the platform to deepen customer relationships.
For this reason, this platform is essential for any business with an interest in using video marketing power.
But that is not all.
And you should know that YouTube is often thought of as the second largest search engine behind its parent company Google.
For this reason, you should expand your YouTube videos and channel to enhance your live views.
Finally, you can grow your business by advertising through YouTube.
3. WhatsApp – 2 Billion Monthly Active Users
WhatsApp is a Facebook-owned messaging system with more than 2 billion users in more than 180 countries around the world.
Like many top social networking sites, WhatsApp initially only allowed users to communicate with their family and friends. Today, however, the social media platform offers business opportunities.
In fact, it has its own dedicated WhatsApp business plans.
This app allows small businesses to set up a business profile on a platform that can be used to provide customer support, communicate with customers, and send customer updates on their purchases.
As you grow your business, you can upgrade to WhatsApp Business API to access more tools and features on WhatsApp
4. Message – 1.30 Million Monthly Users
Messenger Community Sites
Facebook-managed Messenger is very similar to WhatsApp.
The main difference between the two social media platforms is that WhatsApp is a standalone platform, with Messenger fully integrated with the main Facebook service.
Now that messaging apps have gone beyond traditional communication platforms, Messenger should be considered for your business.
Also, it is not only the accessibility of Messenger’s 1.30 billion users that creates an attractive opportunity for businesses.
Messenger has more features than WhatsApp.
This advanced social networking site offers many powerful business tools, such as Messenger ads and chats.
This makes Messenger ideal for capturing and developing new tracks.
5. Instagram – 1.074 Billion Monthly Active Users
Instagram is a multicultural social networking site owned by Facebook. This social media platform has exploded first in the market thanks to its excellent image filters.
These days, she is also participating in Instagram, Instagram Live, and IGTV – a new feature of long-form video content that seems to be designed to take over YouTube.
With over a billion users, Instagram offers an amazing business opportunity. If you are considering trying to be market influential, Instagram has proven to be a very effective platform.
Products can start by setting up and expanding the Instagram business profile. Instagram Business Profile will provide access to tons of dedicated business features, including Instagram Insights and Instagram Shopping.
There is also a way to edit an Instagram post to help you expand the product.
6.Tumblr – 437 Million Monthly Users
Tumblr Social Media Sites
Tumblr is another popular small social networking site with over 437 million users.
Social media platforms let you share texts, photos, videos, GIFs, audio clips, links, and more.
And like all the top social networking sites mentioned in this list, Tumblr contains content for every topic, niche, and interest you can think of.
Tumblr also allows you to customize the design of your blog. For this reason, many users prefer to use their Tumblr account like their website.
This social media site really enjoys creative memes – so be sure to bake this type of content in your Tumblr content plan.
7. Reddit – 430 Million Monthly Users
Reddit calls itself “The Front Page of the Internet” and is slightly different from most social networking sites. This social networking site includes social media, web content, forum, and social media.
Reddit contains “subreddits,” similar to forums dedicated to a specific topic. There, Users can submit their questions or content to each subreddit to be voted up or down by other users.
This social networking site can be deceptive to businesses.
Reddit users prioritize community and contribution over personality and self-esteem. For this reason, it is best to read the ropes before using Reddit to promote your business.
An easy way to start using Reddit for business is to use Reddit advertising.
8. Twitter – 330 Million Users Working Monthly
Twitter is a Western social media platform.
One of Twitter’s biggest dividers is its focus on real-time information and entertainment. As a result, it is a great place for users to engage and stay updated on news, entertainment, sports, politics, and more.
There are countless ways to use Twitter in business.
Social networking is a great place to increase online following. You can also use the social media site for customer relationships, advertising, and more. Also, an advanced Twitter search is very good for market research.
There are also dedicated business tools of Twitter its name Twitter analytics.
9. LinkedIn – 303 Million Monthly Users
LinkedIn is the leading social media marketing site.
To date, 92 percent of B2B marketers prefer to use the platform over all others and 80 percent of B2B social media marketing comes from LinkedIn.
Just think of it as Facebook for your work.
LinkedIn profiles are similar to complaints and instead of sharing personal updates, professionals share content relevant to their field or profession.
For this reason, it is a good place to find people you can work with or use. You can also use LinkedIn advertising to reach your target audience.
This social networking site is a great place to connect and promote your product.
10. Snapchat – 433 Million Monthly Users
Snapchat is one of the best multimedia messaging social media sites.
The basic premise is: Instead of sending messages, users communicate with video captions. Snapchat also provides many tools to customize your video messages, such as emojis, stickers, filters, and drawing tools.
The social networking site also created a newsroom, which has spread to Facebook Stories and Instagram Stories.
There are also many ways to use Snapchat for business.
Many good brands on Snapchat have used social media to increase follow-up and increase sales.
11. Viber – 260 Million Monthly Users
Viber Social Media Sites
With over one billion unique users worldwide, Viber is another social networking site such as WhatsApp and Messenger.
Allows users to interact with messages, multimedia, calls, and more.
Although it has fewer users than WhatsApp and Messenger, you may want to consider Viber as it offers many tools to grow your business.
These include Viber ads, in-app e-commerce, enhanced stickers, coupon codes, and more.
12. Pinterest – 459 Million Monthly Users
Pinterest is a social media site that works as a digital pinboard.
You can use these content storage pinboards to manage content in many different ways, such as photos, links, GIFs, and videos. You can create your pins to share.
Because of this, Pinterest is where people go to discover new things and be inspired.
Like other social media sites on this list, there are many ways you can use Pinterest for business – not just Pinterest ads.
According to Pinterest, 78 percent of users say that product content on Pinterest is helpful. So this is a great communication platform that you can incorporate into your content marketing strategy.
13. Conflict – 250 Million Monthly Users
Discord Social Media sites
Discord is a social networking site designed for video gaming communities.
Allows gamers to build communities and collaborate while playing online video games.
Although Discord is not a good marketing channel, many businesses use the social media platform to communicate with business channels designed for business such as Slack.
14. Telegram – 200 Million Monthly Users
Yocingo Social Media Sites
Telegram was launched in 2013 and is one of the largest social networking sites in the world.
Its main distinction is secrecy.
This social network encrypts all messages, chats, groups, calls, and media. This means that if any communication is held, it will need to be clarified before it can be understood.
Governments are not happy about this.
The service has been banned in Russia for refusing to release user information, and the U.S. government reportedly tried to bribe the founders of Telegram so that they could access this service.
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